Intelligent Social Media & Web Services It’s all about the first impression and perception!
Social media food for thought
Social Media has overtaken porn as the #1 activity on the Web
1 out of 8 couples married in the U.S. last year met via social media
Years to Reach 50 million Users: Radio (38 Years), TV (13 Years), Internet (4 Years), iPod (3 Years)…Facebook added 100 million users in less than 9 months… iPhone applications hit 1 billion in 9 months.
If Facebook were a country it would be the world's 4th largest between the United States and Indonesia
...yet, some sources say China's QZone is larger with over 300 million using their services (Facebook's ban in China plays into this)
1 in 6 higher education students are enrolled in online curriculum
80%: % of companies using LinkedIn as a primary tool to find employees
80% of Twitter usage is outside of Twitter…people update anywhere, anytime…imagine what that means for bad customer experiences?
Generation Y and Z consider e-mail passé...
The #2 largest search engine in the world is YouTube
There are over 200,000,000 Blogs
54% = Number of bloggers who post content or tweet daily
Because of the speed in which social media enables communication, word of mouth now becomes world of mouth
25% of search results for the World's Top 20 largest brands are links to user-generated content
34% of bloggers post opinions about products & brands
Companies care more about how social medias rank their products and services than how Google ranks them
78% of consumers trust peer recommendations
Only 14% of people trust advertisements
Only 18% of TV ad-campains generate a positive ROI.
25% of Americans said they watched a short video on their phone
24 of the 25 largest newspapers are experiencing record declines in circulation because we no longer search for the news, the news finds us.
In the near future we will no longer search for products and services they will find us via social media
More than 1.5 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared on Facebook... daily
Successful companies in social media act more by: Listening first, selling second
Successful companies in social media act more like party planners, aggregators, and content providers than traditional advertiser
18% of internet traffic comes from Social Media Networks like Facebook or Twitter and in average a person spends 20% of their
internet time on Social Networks. In average people visit WebPages 1 time and stay on them for less than 8 seconds.
Social marketing comes with the adoption of new organizational structures, processes and technology infrastructure that can help the enterprise scale and optimize in a continuous fashion. Social marketing maturity will increasingly be defined next year as the practice of adopting new processes and technologies that will help the enterprise scale their initiatives.
This, in turn, will necessitate the adoption of robust tools to manage presence, monitor and report on activity, and tie efforts to the organizational bottom line.
CTIAI offers you one easy monthly plan for services of Web intelligence, Automation and Optimisation, promising continuous creation & innovation on your branding awareness.
Global synchronisation "Anywhere" of EMAILs, Calendar, Contacts like PC, Laptop, Pad ; "Cloud Computing"
Mailbox and Calendar sharing between group
Global Data backup and recovery solution "Cloud Computing"
Integrated marketing communications, also called social media optimisation (SMO), is a multifaceted, orchestrated marketing and advertising practice organizations follow to connect with their target markets. Integrated marketing communications coordinates promotional elements: advertising, personal selling, public relations, publicity, direct marketing and sales promotion: Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns. With emergence of channels like Twitter, Facebook, LinkedIn, YouTube the barrier to entry in social media is greatly reduced.
Social networking sites like Twitter, Facebook, YouTube and blogs allow individual followers to "retweet" or "repost" comments made by the product being promoted. By repeating the message, all of the users connections are able to see the message, therefore reaching more people. Social networking sites act as word of mouth. Because the information about the product is being put out there and is getting repeated, more traffic is brought to the product/company.